According to the report, Sean Downey, who oversees ad sales to large customers in the Americas, stated last week at a department-wide meeting that Google intends to restructure its ad sales teams without specifying whether the move will include layoffs.
Alphabet-owned According to The Information, which cited a person with knowledge of the situation, Google intends to reorganize a large portion of its 30,000-person ad sales unit.
According to the report, Sean Downey, who oversees ad sales to large customers in the Americas, stated at a department-wide meeting last week that Google intends to restructure its ad sales teams without specifying whether the move will include layoffs.
According to the report, which cited another person briefed on Google’s plans, Google intended to consolidate staff, including through possible layoffs, by reassigning employees at its large customer sales unit who oversee relationships with major advertisers.
The planned reorganization comes as Google relies more on machine learning techniques to help customers buy more ads on its search engine, YouTube, and other services, according to the report.
Alphabet announced plans to cut 12,000 jobs globally in January, representing 6% of its global workforce.
Earlier this month, Google laid off employees at Waze as it merged the app’s advertising system with Google Ads technology.
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